Twinfield blog

It’s human nature to give everything a label.  We like to segment things into categories in order to distinguish one thing from another.  Usually this is a good thing – think of film genres for instance: comedy, thriller, science fiction, musical and so on.  Most people find this useful when choosing a movie to watch.  [...]

Guest post by David Terrar, CEO of Twinfield partner D2C As the Cloud topic  starts to head towards mainstream there are a lot of events to choose from to find out more, but too many of them are vendor and product oriented.  In the UK we’re members of the  Intellect vendor group, and we’re involved [...]

The annual accounts. It’s an annually recurring phenomenon that’s seen by many entrepreneurs as an obligatory expense. It’s a static document, which really only looks at events that lie in the past. But in the 2.0 era – in which everything is a sign of transparency, dialogue and interaction – this is a report which [...]

The National Accountancy Survey (about which more later) makes it clear that the majority of accountants’ offices have placed the implementation of online services higher on the agenda than the subject of iXBRL. Whenever the subject of iXBRL comes up for discussion, it is mainly understood to be a way to evaluate all administrative work [...]

People often ask me: isn’t accountancy boring? Not at all! Accountancy is a very dynamic sector, always on the move and fascinating from a marketing perspective.  Where estate agents and lawyers[MD1] have gone before, now it’s the turn of accountants to focus on their clients. To make a connection with the target group and to [...]

We sat down with our PR agency this afternoon, and among the things we discussed was the 2nd edition of the Masterclass. We agreed transparency would be the central theme. If I apply that to what we were dealing with last time, I encourage accountants to be transparent with regard to their services aimed at [...]

Since we’re so full of ideas, let’s share them. We carry out our business and want to share our experiences in several ways. We’re often asked the same question: Where do I begin? These are the top 5 tips specific to accountants regarding social media: Create a Twitter, a LinkedIn, a Facebook and a Slideshare account Be [...]